The dynamic business model: a dynamic perspective for business models design
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Parole chiave

business models
system dynamics
start-up

Come citare

Cosenz, F., & Noto, G. (2017). The dynamic business model: a dynamic perspective for business models design. Piccola Impresa Small Business, (2). https://doi.org/10.14596/pisb.257
##plugins.generic.dates.received## 2016-09-19
##plugins.generic.dates.accepted## 2017-03-28
##plugins.generic.dates.published## 2017-08-31

Abstract

Building on the extant literature on business modelling and focussing on start-up firms, this article aims at exploring the combination between conventional business model schemes and System Dynamics methodology with the intent to overcome those limitations related to a static design approach. By mapping the multiple key elements underlying value creation processes – linked according to a cause-and-effect perspective – and with the support of a simulation-based methodology, entrepreneurs may experiment and understand how the firm reacts to strategic and organizational changes in terms of performance, innovation and value creation.
https://doi.org/10.14596/pisb.257
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