Abstract
Purpose. This paper aims to explore how Italian innovative startups with a social goal approach their social impact assessment and how/if this approach has changed over time. These companies are obliged to draw up a “Social Impact Description Document”.
Design/methodology/approach. We perform an exploratory analysis, through longitudinal multiple case studies, to answer these research questions: (RQ1) What is the approach to social impact assessment by Italian innovative startups with a social goal?; (RQ2) How does this approach change over time? Firms in our analysis were chosen through a criterion sampling strategy. We used the Italian Business Register as database (updated at november, 2022). Data gathered through the multiple case studies have been analyzed by content analysis; moreover, we compared the content of the Social Impact Description Documents of firms with the framework provided in 2015 by the Italian Ministry of Economic Development. Finally, we conducted an interview with one of the reference firms.
Findings. The approach to social impact assessment still turns out to be a fulfillment of a compulsory requirement to receive/maintain the status of innovative startup with a social goal; structure and content of the documents appear almost unchanged over time, revealing a still poor awareness about this relevant issue. These critical evidences are mitigated if the fim is also a benefit corporation.
Practical and Social implications. The study aims to awake the attention of firms to consolidate increasingly effective solutions to assess their social impact, because this is also a driver to ensure sustainable development.
Originality of the study. The value of our study can be traced in providing an original contribution to the existing literature, as the studies referring to impact assessments in innovative firms in Italy are still limited (Vesperi and Lenzo, 2016; Piccarozzi, 2017; Gallo and Vannoni, 2021); in addition, it provides an in-depth analysis of social impact description documents.
References
Arena, M., Bengo, I., Calderini, M., & Chiodo, V. (2018). Unlocking finance for social tech start-ups: Is there a new opportunity space?. Technological Forecasting and Social Change, 127, 154-165. https://doi.org/10.1016/J.TECHFORE.2017.05.035
Bartolini, M., Aureli, S., & Tinti, S. (2023). Resilience to Covid-19 pandemic crisis as Benefit Corporation–The case of an Italian SME. Piccola Impresa/Small Business, (1). https://doi.org/10.14596/pisb.3594.
Bloom, P.N., & ChatterjiView, A. K. (2009). Scaling Social Entrepreneurial Impact. Volume 51, Issue 3. https://doi.org/10.2307/41166496.
Clark, C., Rosenzweig, V., Long, D., & Olsen, S. (2004). Double bottom line project methods catalog. The Rockefeller Foundation.
Cucino, V., Di Minin, A., Ferrucci, L., & Piccaluga, A. (2021). La buona impresa. Storie di startup per un mondo migliore.
Eisenhardt, K. M. (1989). Building theories from case study research. Academy of management review, 14(4), 532–550. https://doi.org/10.2307/258557.
Eisenhardt, K. M., & Graebner, M. E. (2007). Theory building from cases: Opportunities and challenges. Academy of management journal, 50(1), 25–32. https://doi.org/10.5465/AMJ.2007.24160888.
EU Commission (2013). Guide to Social Innovation. EU Commission website.
Florman, M., Klingler-Vidra, R., & Facada, M. J. (2016). A critical evaluation of social impact assessment methodologies and a call to measure economic and social impact holistically through the external rate of return platform. Working Paper (1602). LSE Enterprise, London.
Gallo, M., & Vannoni, V. (2021). Social impact assessment in Italian Innovative Startups. In: “Contemporary Issues in Sustainable Finance, Financial Products and Financial Institution”, ISBN 9783030651329, Palgrave Studies in Impact Finance.
Grieco, C. (2018). What do social entrepreneurs need to walk their talk? Understanding the attitude-behavior gap in social impact assessment practice. Nonproft Management & Leadership, 29(1), 105–122. https://doi.org/10.1002/nml.21310.
González, F., Gómez, S., Mendizábal , G., & Boavida, N. (2017). Evaluación del impacto social de la tecnologia en España y Portugal. In C. P. Conceição, & M. I. González García (Eds.), El riesgo tecnológico II: Impactos sociales (pp. 21-52). Los Libros de la Catarata.
Handley, K. (2023). A case study of social impact evaluation in a regional non-profit organisation: Identifying challenges and suitable measures. 2023: New Perspectives and interdisciplinary approaches to entrepreneurship: Proceedings 6th PISB Workshop. ISBN 978- 88-31205-32-0.
Herrera, M.E.B., (2016). Innovation for impact: Business innovation for inclusive growth. Journal of Business Research, Volume 69, Issue 5, pages 1725-1730. https://doi.org/10.1016/j.jbusres.2015.10.045.
Hervani, A., Nandi, S., Helms, M.M., Sarkis, J. (2022). A performance measurement framework for socially sustainable and resilient supply chains using environmental goods valuation methods. Sustainable Production and Consumption. https://doi.org/10.1016/j.spc.2021.11.026.
Kirst, R. W., Borchardt, M., de Carvalho, M. N. M., & Pereira, G. M. (2021). Best of the world or better for the world? A systematic literature review on benefit corporations and certified B corporations contribution to sustainable development. Corporate Social Responsibility and Environmental Management, 28(6), 1822–1839. https://doi.org/10.1002/csr.2160.
Koks, E. E., & Thissen, M. (2016). A multiregional impact assessment model for disaster analysis. Economic Systems Research, 28(4), 429–449. https://doi.org/10.1080/09535314.2016.1232701.
Krippendorff, K. (2012). Content Analysis: An introduction to its Methodology (3rd edn). New York: Sage.
Laspia, A., Viglialoro, D., Sansone, G., & Landoni, P. (2021). Startup innovative a vocazione sociale. Analisi e confronto con le altre startup innovative. Impresa Sociale, 61-75. https://doi.org/10.5465/ambpp.2021.11832abstract.
Maas, K., & Liket, K. (2011). Social impact measurement: Classifcation of methods. In R. Burritt, S. Schaltegger, M. Bennett, T. Pohjola, M. Csutora (Eds.), Environmental management accounting and supply chain management. Eco-Effciency in Industry and Science (vol. 27, p. 171–202). https://doi.org/10.1007/978-94-007-1390-1_8.
Mathur, H. M. (2016). Social Impact Assessment in India. ASCI Journal of Management. Special Issue, 45, 72–80. https://doi.org/10.1007/978-3-319-19117-1_2.
McLoughlin, J., Kaminski, J., Sodagar, B., Khan, S., Harris, R., Arnaudo, G., & Mc Brearty, S. (2009). A strategic approach to social impact measurement of social enterprises: The SIMPLE methodology. Social Enterprise Journal, 5(2), 154-178. https://doi.org/10.1108/17508610910981734.
Mion, G. (2020). Organizations with impact? A study on Italian benefit corporations reporting practices and reporting quality. Sustainability, 12(21), 9038. https://doi.org/10.3390/su12219038.
Nechaev, I., & Hain, D. S. (2023). Social impacts reflected in CSR reports: Method of extraction and link to firms innovation capacity. Journal of Cleaner Production, 429, 139256. https://doi.org/10.1016/j.jclepro.2023.139256.
Nicholls, J. (2015). Measuring social impact. Pioneers Post Quarterly, 1, 49–53. https://doi.org/10.1093/acprof%3Aoso%2F9780198703761.003.0010-
Nigri, G., Del Baldo, M., & Agulini, A. (2020). Governance and accountability models in Italian certified benefit corporations. Corporate Social Responsibility and Environmental Management, 27, 2368–2380. https://doi.org/10.1002/csr.1949.
Palazzi F., Sentuti A., Sgrò F., Ciambotti, M. (2022). Italian Benefit Corporations: An investigation on the purposes. Annual European SPES Conference, Urbino.
O’Faircheallaigh, C. (2017). Shaping projects, shaping impacts: Community controlled impact assessments and negotiated agreements. Third World Quarterly, 38(5), 1181–1197. https://doi.org/10.1080/01436597.2017.1279539.
Oviatt, B. M., & McDougall, P. P. (2005). Defining International Entrepreneurship and Modeling the Speed of Internationalization. Entrepreneurship Theory and Practice, 29(5), 537-553. https://doi.org/10.1111/j.1540-6520.2005.00097.x
Patton. M. Q. (2002). Qualitative research and evaluation methods (3rd ed.). Thousand Oaks, CA: Sage Publications.
Perrini, F., & Vurro, C. (2013). Stakeholder orientation and corporate reputation: a quantitative study on US companies. Emerging Issues in Management (symphonya.unimib.it), n. 1, p. 1–13. https://econpapers.repec.org/scripts/search.pf?kw=Corporate%20Reputation.%20DOI:http://dx.doi.org/10.4468/2013.1.04perrini.vurro.
Piccarozzi, M. (2017). Does social innovation contribute to sustainability? The case of italian innovative start-ups. Sustainability, 9, 2376. https://doi.org/10.3390/su9122376.
Roshayani, A., Norliza, O., Noorbijan, A. B., & Noraini, M. N. (2015). Exploring performance measurement from the perspective of social impact. Malaysian Accounting Review, 14(2), 137–154. https://doi.org/10.24191/MAR.V14I2.499.
Silovská, H. C., & Kolaríková, J. (2016). Observation and assessment of local economic development with regard to the application of the local multiplier. European Planning Studies, 24(11), 1978–1994. https://doi.org/10.1080/09654313.2016.1233941.
Taplin, D. H., & Clark, H. (2013). Theory of Change basics, Acknowledge. New York. http://www.theoryofchange.org.
Vanclay, F. (2003). International principles for social impact assessment. Impact Assessment and Project Appraisal, 21(1), 5–12. https://doi.org/10.3152/147154603781766491.
Vanclay, F., & Esteves, A. M. (2011). New directions in social impact assessment: Conceptual and methodological advances. Northhampton, MA: Edward Elgar Publishing Inc.
Vanclay, F. (2012). The otential application of social impact assessment in integrated coastal zone management. Ocean & Coastal Management, 68, 149–156. https://doi.org/10.1016/J.OCECOAMAN.2012.05.016.
Vanclay, F. (2020). Reflections on Social Impact Assessment in the 21st century. Impact Assessment and Project Appraisal, 38(2), 126-131. https://doi.org/10.1080/14615517.2019.1685807.
Vannoni, V. (2023). Impatto, Finanza e Nuove imprese a vocazione sociale. Franco Angeli, Milano.
Vesperi, W., & Lenzo, P. (2016). La start-up innovativa a vocazione sociale e il documento di descrizione dell’impatto sociale: una comparazione di casi. Colloquio scientifico sull’impresa sociale, 10-11 giugno 2016, 1-18.
Vivalt, E. (2015). Heterogeneous treatment effects in impact evaluation. American Economic Review, 105(5), 467–470. https://doi.org/10.1257/AER.P20151015.
Yin, R. K. (2009). Case study research: Design and methods (Vol. 5). Sage.
Waligóra, A. (2020). Social capital of social enterprises and the free market 5 applications for the capital-creating role of social entrepreneurship. Piccola Impresa / Small Business, (3). https://doi.org/10.14596/pisb.360.
Weerawardena, J. & Mort, G.S. (2012). Competitive Strategy in Socially Entrepreneurial Nonprofit Organizations: Innovation and Differentiation. Journal of Public Policy & Marketing, volume 31, pages 101 – 91. https://doi.org/10.1509/jppm.11.034.
This work is licensed under a Creative Commons Attribution 4.0 International License.
Copyright (c) 2024 Valeria Vannoni, Federica Palazzi, Annalisa Sentuti